Top 5 Horror Games Performance in the Middle East, Q2 2022

The second quarter of 2022 saw significant activity in the horror game category on a unified platform in the Middle East. Here’s a closer look at the performance of the top 5 horror games: Identity V, Poppy Playtime Chapter 1, Hello Neighbor, Dead by Daylight Mobile, and Scary Teacher 3D.

Identity V from NetEase Games experienced fluctuations in both downloads and revenue. Weekly downloads started strong at 7.3K in late March but gradually decreased to around 2.2K by the end of June. Revenue saw a significant peak in the last week of April, reaching approximately $14.3K, while weekly active users hovered around 20K.

Poppy Playtime Chapter 1 by Mob Entertainment, Inc showed a steady increase in both revenue and active users. Weekly revenue peaked at about $2.8K in mid-May, while downloads fluctuated around 800 to 1.3K per week. Active users saw continuous growth, reaching over 3K by the end of June.

Hello Neighbor from tinyBuild LLC maintained a consistent performance in downloads and active users. Weekly downloads remained strong, averaging around 15K to 17.5K, and active users peaked at 54.2K in early April. Revenue stayed relatively stable, averaging around $1K weekly.

Dead by Daylight Mobile by Behaviour Interactive Inc. saw modest growth in revenue and active users. Downloads peaked at 3.7K in mid-April, while revenue reached a high of approximately $1.4K in the last week of June. Active users increased steadily, peaking at 5.6K in late April.

Scary Teacher 3D from GenITeam LLC dominated in downloads and active users. Weekly downloads peaked at 37.8K in the last week of June, and active users reached nearly 485K. Revenue showed a moderate increase, peaking at about $933 in the same period.

These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's website.